PITCH - Audience 1 (Chenny)

Our target audience for Yasmin Ally are girls aged 16 - 21, we chose to target this type of audience as we felt a more slight more mature audience would fit along with her music style. There would be times where Yasmin would produce explicit types of music or produce explicit videos.
The wider audience could be boys, family, friends or even just people who have a slight interest in her. The male audience could also be attracted to her which is why they will considered the wider audience. The wider audience might not particularly know Yasmin but know her because she as featured in a artist that they like or are a fan of.

Audience Profile:
Eliza Peaches Kelly
18
Female
White
Art Student
M&S or Waitrose
Draw, goes brick lane and listen to music, smoke
Don't particularly read newspapers, more magazine such as ID, Daze and Confused.
Public transportation, buses, overgorund.
iPhone, computers, Polaroid cameras
Urban Outfitters, Stussy, Adiddas, Nike
Fiji Water, Aloe Vera Water, Coffee
Japan, HongKong, Amsterdam, Stockholm
Because they like their music style, fashion style, the artist, also because they fit into their social category.