[RESEARCH] - Lip Sync Practical Evaluation

 Lip Sync Practical Evaluation

We were given the task of creating a 50 second Music Video for the song You Got The Love - The XX (Cover). 

Pre-Production:

During Pre-production we had difficulties coming up with ideas, so we watched through videos that could give us inspiration. We looked at You and Me - Disclosure as we wanted so sort of journey to occur in our MV. Finally we had come to the idea of having the artist put headphones in and basically sing along to the song while walking down the street to show a journey. This was also so the artist could hear the music as we didn't have a lot of time to learn the lyrics.

Filming:

The filming process was quite quick and simple. Base tracking did speed the process up as once we knew what we wanted to film i.e. what shots, angles, movements to use, all we had to do is put the music on and record all the way through. As we were doing many base tracks, if the artist messed up in one it didn't really matter because we could have swapped it with another shot while editing.

Editing:

Editing was another really quick process. However I did encounter some difficulty at the beginning. As the artist was not singing and was lip syncing it was quite difficult to figure out if I had perfectly matched the song to the video. The base track idea was simple to follow and we added some slow motion at the end to make it more effective and too follow Vernalli's theory. As we didn't have much time the editing was sort of rushed, so next time I would think to add more effects and be more careful and patient when adding markers and cutting to the beat. 

Improvements for next time:

• Next time to ensure smooth editing have the artist actually sing the song allowed, so there is more mouth movement and it's easier to sync with the soundtrack.
• Watch through the clips carefully and possibly re-film some shot as we found there was a lot of shaky footage, or use a stabiliser for better footage.
• Add more effects and be more creative.

Overall:

I enjoyed the base track practical as it let me further expand and practice my editing skills. It taught me something new and helps to understand the concept of editing in music videos a lot more. The tutorial we had was very helpful and understandable with the use of makers and the the shift blade tool is very effective. I am confident that we can produce an exceptionally amazing piece by the end of our final music video.